Creating Cross Functional Buy-in for your Customer Experience Program

Catch me today at 12-1pm EST on Vivismo Customer Experience Optimization Blog (#CXO) where I am guest Tweeter. Ill be sharing insights on how to gain cross functional buy-in for your customer experience program. Ill be sharing examples from existing businesses and my own experience in short and tweetable pieces.
The session will cover multiple components including:
1.      How do we motivate and reward those who are not directly connected with customers?
2.      Can a holistic view of structured and unstructured data engage and drive cross-functional buy in?
3.      Would establishing a link to sales, customer retention, lifecycle value, advocacy or employee experience promote buy-in? How?
4.      Should orgs appeal to values and morality or efficiency, productivity and profit or a combination for #CX buy in? Why
a.      Which works best to get #CX buy in?
5.      Is buy influenced by individuals or the culture of our organization? How?
6.      What are the key factors for successfully introducing and maintaining #CX initiatives?

Even if you miss the session, you can follow the dialogue at: http://tweetchat.com/room/cxo

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